4/23/2012

Daimler’s New Brand Called Denza Presented in Beijing

Daimler's New Brand Called Denza Presented in Beijing  阅读原文»

Daimlers New Brand Called Denza Presented in Beijing3 Daimlers New Brand Called Denza Presented in Beijing

DENZA, the new brand under Daimler family presented the public their all-electric car in Beijing at the Auto China event. This vehicle powered by batteries are now part of the Chinese New Energy Vehicle or NEV segment.

"Even before the birth of DENZA, Shenzhen BYD Daimler New Technology Co., Ltd. (BDNT) has created a very special 'first': When Daimler and BYD made their partnership official in the spring of 2010, they founded the first joint venture in China dedicated solely to New Energy Vehicle. The Joint Venture is making extremely positive progress with the first prototypes of the future production model already out on the streets," said Ulrich Walker, BDNT Chairman of the Board and CEO of Daimler Northeast Asia.

The DENZA brand is the first ever in the NEV segment and this was all made possible by Daimler’ s 125 years of experience in auto manufacturing and BYD’s excellence in battery technology and e-driving systems.

In a press statement, Daimler said that they chose China for DENZA because of its government’s sincerity to reduce their reliance on crude oil, as well as their great potential as an NEV market because of its urbanization and increasing middle class market.

Daimlers New Brand Called Denza Presented in Beijing2 60x60 Daimlers New Brand Called Denza Presented in Beijing Daimlers New Brand Called Denza Presented in Beijing 60x60 Daimlers New Brand Called Denza Presented in Beijing Daimlers New Brand Called Denza Presented in Beijing3 60x60 Daimlers New Brand Called Denza Presented in Beijing

Viano VISION DIAMOND to grace Beijing  阅读原文»

luxury mercedes benz viano vision pearl 2 Viano VISION DIAMOND to grace Beijing

Here’s something to look for in this year’s Beijing Auto Show – the Mercedes-Benz Viano VISION DIAMOND. This luxurious version of the Viano will surely turn heads with its host of extravagant visual cues both inside and out.

Chrome grille louvers, a two-tone paintjob and a blacked out radiator grille easily makes the VISION DIAMOND stand out, especially with a gold shimmering line running along the body to separate black and diamond white color tones.

It is said that the devil lies in the details. The painted diamond adorning the B-pillar is proof of this along with two-tone rims on the five-spoke wheels and the brake discs featureing the brand name in an impressive gold.

The interior totally spells out luxury. Mercedes-Benz’s MAGIC SKY CONTROL system is featured on the rear window as well as the glass window separating the chaffeur and the passenger area.

The MAGIC SKY CONTROL system magically tints the glass by activating a liquid in the panels via an electric current, highlighting luxury in terms of privacy and comfort. The seats and door panels are covered in nappa leather, which works its way up the instrument panel, steering wheel, gearshift as well as A and B panels, a perfect combination with the porcelain white carpet, seats, seatbelts and ceiling.

What’s most impressive for me? Champagne glass holders to complement an automatic Champagne bottle cooling unit. Ahhhh — the finer things in life.

What’s more to be said except you should check out this baby in the show, or click away in the gallery below.

Source:
4-traders.com

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