World Green Car Award 2012 Goes To Mercedes

World Green Car Award 2012 Goes To Mercedes  阅读原文»

At the annual World Green Car awards coinciding with the New York International Auto Show, Mercedes garnered for the second time this award which recognizes the world’s most efficient cars. Initially won in 2007 by the carmaker's E 320 BlueTEC, this year's award was garnered by the Mercedes-Benz S 250 CDI BlueEFFICIENCY. It bested 23 other entries such as the Ford Focus Electric and the Peugeot 3008 Hybrid.

The S 250 CDI BlueEFFICIENCY is the first four-cylinder engine used in the S-Class, with the diesel unit achieving fuel consumption levels of just 5.7 litres per 100 kilometres. Says Prof. Dr. Thomas Weber, Board of Management, responsible for Group Research & Mercedes-Benz Cars Development, “The highly efficient gasoline and diesel engines in the S-Class show that our customers can drive a luxury vehicle with a clear conscience. The S250 CDI is the most impressive example: with a fuel consumption of only 5,7 l per 100 km, the S250 CDI is the most fuel-efficient luxury sedan in the world.”

Mercedes Teases New, Fresher Interior  阅读原文»

Brought to our attention by regular reader Jay, here's a teaser video that can be found in Mercedes-Benz's official YouTube channel on design fundamentals. Forget brand names, designer Luke Leitch says. He goes on to describe what he feels are what you should look for in a design.

Curiously, the video doesn't show a car or a detail but a seat, done with highlights of lime green. Definitely not a color normally associated with factory cars from the German automaker. The end of the video shows the phrase, "do you dare challenge your perception?" Well, Mercedes may be preparing us for something truly different, as we shall see with the release of a series of smaller cars like the CLC and that are targetted towards a younger generation. In going after that market, Mercedes does indeed need to present itself in fresher ways, and we can only wait with anticipation on what this 125-year old carmaker will come up with.

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